5 Ways Companies Gain from Content Marketing

5 Ways Companies Gain from Content Marketing

There is no greater feeling than when you connect with your target consumer. Real and authentic interactions are amazing ways to reach the consumer and legitimize your company and brands. When this connection happens it’s a wave your hands in the air moment. For as...
The Importance of the Elevator Pitch

The Importance of the Elevator Pitch

How well do you know the businesses and products your firm represents? There is a lot of talk about elevator pitches – the idea of knowing how to explain either your business, your client’s, and/or their products that you are pitching to journalists in the time it...
Why Blogging is Great for Your Brand

Why Blogging is Great for Your Brand

The debate rages on. How important and effective are bloggers to my company and brand? Well, it’s been proven since the 1990’s when blogging first appeared as a “thing”. The right blogger paired with the right company and its brands could make a positive impact as...